Property Swarm The AI CRM for Real Estate Teams

PropertySwarm, Inc. ("Company," "we," "us," or "our") provides an AI-powered CRM SaaS platform specifically for real estate professionals. We are committed to protecting your privacy and complying with applicable data protection laws, including the California Consumer Privacy Act (CCPA), General Data Protection Regulation (GDPR), and any relevant U.S. state or federal real estate privacy regulations.

1. Scope of This Privacy Policy

This Privacy Policy applies to:

• Real estate professionals using the Platform to manage client interactions
• Data collected from leads, clients, and third-party integrations within the CRM
• AI-generated insights and automations tied to real estate transaction workflows

2. Information We Collect

A. User Account & Broker Data

• Full name, phone number, email address
• Brokerage affiliation and license number
• Passwords (hashed and salted)
• Commission structure and splits

B. Lead & Client Data (Contacts Tab)

• Names, contact details, communication preferences
• Real estate needs (buy/sell/rent/invest)
• Property ownership information
• Pre-approval amounts and price ranges
• Zillow or third-party enriched data
• Portfolio insights generated by AI
• Communication logs (email, SMS, voice memos)
• AI predictions (e.g., estimated agent revenue)

3. How We Use Your Data

• To deliver, maintain, and improve the Platform and its features
• To enable AI-powered insights, lead prioritization, and task automation
• To personalize user experience and workflows
• To match properties to client needs using AI algorithms
• To calculate estimated revenue based on user-defined commission structures
• To provide customer support and respond to user inquiries
• To comply with legal obligations and audit requirements

We do not use personal information to train third-party AI models.

4. Data Security

We implement industry-standard security practices:

• Data encryption at rest and in transit
• Role-based access controls
• Secure API integrations
• Regular audits and vulnerability assessments

5. Your Rights

If you're a resident of the EEA, UK, or California, you have the right to:

• Access the personal data we hold about you
• Correct or update inaccurate data
• Request deletion of your data ("right to be forgotten")
• Object to certain processing (e.g., direct marketing)
• Data portability
• Opt-out of the sale of personal information (CCPA – we do not sell data)

Contact Us

For privacy inquiries or to exercise your rights:

Welcome to PropertySwarm, Inc. ("PropertySwarm," "we," "us," or "our"). These Terms of Service ("Terms") govern your access to and use of our AI-powered Real Estate CRM platform, including our website, mobile application, and all related tools, features, and services (collectively, the "Platform").

By accessing or using the Platform, you agree to be bound by these Terms and our Privacy Policy. If you do not agree, please do not use the Platform.

1. Eligibility

You must be at least 18 years old and a licensed real estate professional (or affiliated user) to use this Platform. By using the Platform, you represent and warrant that you meet these eligibility requirements.

2. User Accounts

You must create an account to access most features of the Platform. You are responsible for:

• Providing accurate and complete information
• Maintaining the confidentiality of your login credentials
• All activities that occur under your account

We reserve the right to suspend or terminate accounts that violate these Terms or engage in unauthorized activity.

3. Use of the Platform

You agree to use the Platform only for lawful purposes and in accordance with all applicable laws, regulations, and industry best practices.

You may not:

• Reverse engineer, disassemble, or decompile any part of the Platform
• Use the Platform to send spam or unauthorized marketing
• Introduce viruses or other malicious code
• Access or use another user's account without permission
• Use the Platform to train AI models without our written consent

4. Subscription and Billing

Access to certain features of the Platform requires a paid subscription. By subscribing, you agree to:

• Provide accurate billing information
• Authorize recurring charges until canceled
• Notify us of any billing disputes within 15 days

All fees are non-refundable unless otherwise stated.

5. Intellectual Property

All content, trademarks, software, and intellectual property on the Platform are owned by or licensed to PropertySwarm. You are granted a limited, non-exclusive, non-transferable license to use the Platform solely for your real estate business.

6. AI Functionality

Our Platform uses AI to provide lead scoring, predictive insights, task prioritization, and other features. While we aim for high accuracy, we make no guarantees regarding the output or recommendations generated by the AI system.

You remain responsible for decisions made based on AI-generated insights.

7. Third-Party Services

The Platform may integrate with third-party services such as Zillow, email providers, and social media platforms. Your use of these services is subject to their respective terms of service and privacy policies.

We are not responsible for the actions or data handling of third-party services.

8. Termination

You may terminate your account at any time through your user settings. We may suspend or terminate your access to the Platform if:

• You breach these Terms
• Your subscription is unpaid or past due
• Required by law or regulatory authorities

Upon termination, your right to use the Platform will cease immediately.

9. Disclaimers

The Platform is provided "as is" and "as available," without warranties of any kind. We do not guarantee:

• That the Platform will be error-free or uninterrupted
• The accuracy of AI-generated insights
• That the Platform will meet your specific real estate needs

10. Limitation of Liability

To the maximum extent permitted by law, PropertySwarm and its affiliates shall not be liable for any indirect, incidental, special, or consequential damages, or for loss of profits, data, or revenue arising from your use of the Platform.

11. Indemnification

You agree to indemnify, defend, and hold harmless PropertySwarm and its officers, directors, employees, and affiliates from any claims, liabilities, damages, and expenses arising out of your use of the Platform or your violation of these Terms.

12. Governing Law

These Terms shall be governed by the laws of the State of [Insert State], without regard to its conflict of law principles. Any disputes shall be resolved in the courts located in [Insert Jurisdiction].

13. Changes to These Terms

We may update these Terms from time to time. If changes are material, we will notify you via email or in-app notification. Continued use of the Platform after updates constitutes acceptance.

14. Contact Us

If you have questions about these Terms, contact us at:

This Cookie Policy explains how PropertySwarm, Inc. ("PropertySwarm," "we," "us," or "our") uses cookies and similar technologies to recognize you when you visit our website or use our AI-powered Real Estate CRM platform (the "Platform"). It explains what these technologies are, why we use them, and your rights to control our use of them.

1. What Are Cookies?

Cookies are small data files that are placed on your computer or mobile device when you visit a website or use an online service. Cookies are widely used to make websites work more efficiently, as well as to provide reporting information and personalize user experience.

Cookies set by the website owner (in this case, PropertySwarm) are called "first-party cookies." Cookies set by parties other than the website owner are called "third-party cookies."

2. Why We Use Cookies

We use cookies for several reasons:

• Essential Cookies: These are necessary to provide you with services available through our Platform and to use some of its features, such as secure login.
• Performance and Analytics Cookies: These collect information about how users interact with our Platform, such as which pages are visited most often and if users get error messages. This helps us improve the functionality and performance of our services.
• Functionality Cookies: These allow our Platform to remember choices you make (such as your login information) to provide a more personalized experience.
• Targeting and Advertising Cookies: These cookies track your browsing habits to enable us to show advertising relevant to your interests. These may be placed by third-party advertising networks.

3. Cookies We Use

Some examples of cookies we use include:

• Session Cookies: Expire when you close your browser.
• Persistent Cookies: Remain on your device for a set period of time or until you delete them.
• Analytics Cookies: Google Analytics, Mixpanel, or similar services to understand usage trends and user behavior.

4. Managing Cookies

You have the right to decide whether to accept or reject cookies. You can set or amend your web browser controls to accept or refuse cookies. If you choose to reject cookies, you may still use our Platform, though some functionality may be limited.

Most browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer.

To opt out of Google Analytics tracking, visit:
https://tools.google.com/dlpage/gaoptout

5. Do We Use Other Tracking Technologies?

In addition to cookies, we may use other similar technologies like web beacons, tracking pixels, and scripts to gather data. These technologies are used for similar purposes as cookies — for example, tracking user movements around the Platform, or confirming email delivery and engagement.

6. Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. Please revisit this page periodically to stay informed about our use of cookies and related technologies.

7. Contact Us

If you have any questions about our use of cookies or this Cookie Policy, please contact us at: